The Rhetoric of the JPEG - 2018
I began with Roland Barthes' Rhetoric of the Image, learning how photographs disguise their cultural construction as natural presence. But when I encountered Daniel Palmer's The Rhetoric of the JPEG, I realized Barthes had only mapped half the problem. The cultural codes layered atop the image were only one layer. Palmer revealed the other: the computational codes embedded in the format itself. His insight that JPEG constitutes a "governmental scopic regime" that conditions how images circulate gave me permission to ask what if I could make those invisible algorithms visible? My 2019 project The Rhetoric of the JPEG does exactly that, applying scripted operations to expose the format's DCT blocks and compression artifacts as rhetorical acts, not technical flaws. Where Barthes deconstructed cultural meaning and Palmer mapped the format's governance, I inhabit both, treating JPEG's "hidden grid" as material for artistic expression. The result is that compression artifacts become brushstrokes, revealing how scientific images become charged with other meanings through algorithmic processing.
They don’t like me - 2018
Single Channel Digital Video